Since the dawn of the blogosphere, people have been trying to come up with new ways of attracting readers (Some of the methods that they came up with worked while others did not).
As content creators, we would like it a lot if people took the time to read our blog posts (But, in order for that to happen, people need to know of our blog’s existence).
The last thing that any blogger wants is working arduously at creating content for their blog and having those well-written blog posts go unnoticed.
So, without further ado, I am going to share with you ten simple methods of attracting readers to your blog.
1.) By Simply Being Yourself
One of the best ways of attracting readers is by being yourself. There is really no need for you to pretend to be someone else.
Some of the newbie bloggers tend to emulate the writing style of their favourite bloggers.
Now, even though imitation is the sincerest form of flattery, bloggers should learn to develop their own style of writing — particularly a style of writing that is reflective of their own personality.
Do keep in mind, that there is no one the planet who is exactly like you (You might possess similar personality traits as someone else, but personalty-wise, you are unique).
Therefore, let your personality shine in your own writing.
Also, be proud of who you are!
2.) By Using Attention-Grabbing Headlines
The media houses that produce newspapers and magazines know the power of using attention-grabbing headlines.
A lot of the top bloggers also know the importance of using attention-grabbing headlines.
I would also like to point out that your blog posts should be harmonious with the headline because readers will become annoyed if it is not; for example, if the headline is about computers, your blog post should be based on it (People hate worthless clickbait).
And, always remember, that if your headlines do not attract the attention of readers, they will not click on your blog posts.
Attention-grabbing headlines are those that:
- Piques the reader’s curiosity.
- Contain keywords and phrases.
- Presents the reader with an offer that they are unable to refuse.
- Includes numbers and relevant data.
- Triggers an emotional response.
For those of you who are eager to get viewers interested in your blog’s headlines, I recommend that you read, Attention Bloggers! This Is How To Write Attention Grabbing Headlines by Harsh Agrawal.
3.) By Filling Your Blog With Valuable Content
All readers are deeply appreciative of blog posts that contain valuable content.
What is valuable content?
Valuable content pertaining to blogging is:
- A blog post that contains fresh and relevant content.
- A blog post that provides a solution to a particular problem.
- A blog post that has evergreen content (Content that remains fresh right throughout the year).
- A blog post that is informative.
- A blog post that is educational.
- A blog post that is entertaining.
Creating valuable content will set you apart from the rest of the other bloggers.
Plus, most people will prefer to revisit a blog that has a high reputation for publishing valuable content.
4.) By Using Social Media
Most bloggers are aware of the fact, that they can promote their blog posts via social media (Which helps in the area of attracting readers).
Bloggers can use the following social media networks to attract readers:
Do keep in mind, that most social media networks would prefer to keep users on their own site instead of directing traffic out of it. So, you might have to pay them a sum of money in order to have those blog posts of yours heavily circulated among the community members of the social media networks.
However, it would not hurt to use those social media networks with the intention of attracting readers to your blog for free.
5.) By Asking Your Followers To Share The Links To Your Blog Posts Via Their Social Media Accounts
Asking your followers to share the links to your blog posts via their social media accounts will help in the area of attracting readers to your blog.
And, why is that the case?
Because the links to your blog posts will be seen by the people who follow your followers.
The more eyes you have on your blog posts, the better!
At the end of your blog posts, you can ask your followers to share your blog posts via their social media accounts (This is commonly referred to as, “A call to action”).
6.) By Getting Someone To Write A Guest Post For You
Getting someone to write a guest post for you has the potential of attracting new readers.
Because there is a high probability of the guest blogger promoting the guest post on their social media accounts (Which means, their followers will check out their guest post; thus sending traffic towards your blog).
Who you choose to write a guest post is entirely up to you. Just make sure that the person is a reputable blogger and someone you can trust.
And, why is it that you should worry about such a thing?
You should be deeply concerned about that because there are unscrupulous bloggers that present other people’s articles as their own (You could face a copyright infringement if a stolen article is published on your blog).
7.) By Writing A Guest Post For Another Blogger
It is no secret, that writing guest posts will help to boost your popularity as well as attract new readers to your blog (Especially if you did a guest post for a popular blogger).
A link to a the blogger’s homepage is usually included in a guest blogger’s short biography at the end of a guest post (That can also attract potential readers to your blog).
The lovely thing about guest posts is that it falls in front of the eyes of the followers of whom you did the guest post for (And if those people liked what they read, they will check out your blog with the intention of finding more content like it).
Writing guest posts for another blogger is most suited for the individual that is a prolific writer (Mainly because of the fact, that it requires more work to create content for your own blog and for someone else’s blog).
Those people that are interested in being a guest blogger should read, Mary Jaksch’s article, 21 Killer Tips for Landing a Guest Post Every Time.
8.) By Optimizing Your Blog Posts For SEO
Optimizing your blog posts for SEO will provide you with a much greater chance of them showing up on the search engines across the world wide web (This method is also a wonderful way of attracting new readers).
To learn more about this intricate topic, you can read Lindsay Kolowich’s article, Blog SEO: How to Search Engine Optimize Your Blog Content.
One word of warning: never over-optimize your blog for SEO because Google hates that sort of thing; your blog will end up getting penalized by Google’s Panda algorithm update.
Another great article to look at is Neil Patel’s, How to Avoid Over-Optimizing Your Website.
And, always keep in mind, that your main goal is to write for people and not to write solely for search engines.
9.) By Posting Content On Your Blog On A Regular Basis
Posting content on your blog on a regular basis is another great way of attracting readers to your blog.
For starters, readers will be seeing your blog posts on a regular basis.
Also, search engines are interested in blogs that publish high-quality content on a regular basis.
Do you publish content on your blog on a regular basis?
By the way, if you happen to be one of those people who suffer from writer’s block, you can peruse my article, 10 Ways To Overcome Writer’s Block.
10.) By Commenting On The Blogs Of Your Fellow Bloggers
Dear friend, one simple way of attracting readers is by leaving thoughtful comments in the comments section of the blogs of your fellow bloggers.
The majority of bloggers are highly appreciative of those people who leave them thoughtful comments after they have read their blog posts.
In most instances, bloggers are the ones who are mostly in the habit of leaving valuable comments.
Since we bloggers love to reciprocate, we would check out the blogs of our fellow bloggers and return the favour.
I would like to point out, that the comments must be of a genuine and thoughtful nature and not generic ones like, “Nice post!”
Any blogger who has a sincere interest in leaving their fellow bloggers comments that are of a valuable nature should read Moss Clement’s article, How to Write Epic Blog Comments That Will Get You Noticed.
Attracting readers to your blog is a simple matter.
As you have learned, you can attract readers to your blog by:
- Being yourself.
- Making sure that your blog posts have attention-grabbing headlines.
- Adopting the habit of filling your blog with valuable content.
- Using social media to promote your blog posts.
- Asking your beloved followers to share the links to your blog posts on their social media accounts.
- Getting reputable bloggers to submit their guest posts.
- Writing a guest post for a blogger who is well-known in the blogosphere.
- Optimizing your well-written blog posts for SEO.
- Posting high-quality content on your blog on a regular basis.
- Leaving thoughtful comments in the comments section of the blogs of your fellow bloggers.
Dear friend, if you put the above things into practice, you will eventually attract readers to your blog.
And, if you found this blog post to be helpful, please show it a bit of love by sharing it on your favourite social media networks.
Also, thank you for visiting, Renard’s World.